Amazon’s Black Friday Deals Are More Impressive Than Last Year — Save Up to 78%

Mar. 15, 2025

In This ArticleView AllIn This ArticleBest Deals OverallApple DealsVacuum DealsHome DealsKitchen DealsTech DealsClothing DealsBeauty DealsHoliday Gift DealsDeals Under $25

In This ArticleView All

View All

In This Article

Best Deals Overall

Apple Deals

Vacuum Deals

Home Deals

Kitchen Deals

Tech Deals

Clothing Deals

Beauty Deals

Holiday Gift Deals

Deals Under $25

Photo:People

People

Let theholiday shopping spreesbegin!

Amazon just kicked off its Black Friday salewith millions of must-see deals forPrime membersand non-subscribers alike — and we found the absolute best deals in every department. Save big on gifting favorites like Apple AirPods, Amazon Kindles, Coach bags, and Lego sets, as well as year-round essentials like Dyson vacuums and Le Creuset cookware. Act fast to shop our picks while discounts last; Black Friday deals aren’t guaranteed to return on Cyber Monday.

Best Amazon Black Friday Deals Overall

Our shopping experts recommend these top 10 picks above all else. This best-sellingBissell carpet cleanercan help you get your home holiday-ready in a flash, as can thisbalsam-scented Yankee Candlethat’s great for the season. We’re also grabbing theApple AirPods Profor less, along with thisLego Christmas treeand theLaneige lip maskthat rarely goes on sale.

Best Amazon Black Friday Apple Deals

Now is the time to shop for Apple tech. Start saving on highly coveted gems like the newestMacBook Air laptopand the over-earAirPods Maxthat have already landed in thousands of carts this month. There are also impressive Black Friday deals on Apple Watches, including the newest launch that you can check out below.

Apple Watch Series 10

Amazon

$499$429 at Amazon

The latest Apple Watch uses advanced technology to track your activity and provide more in-depth health insights. It also has a larger yet thinner display screen than previous models.

Apple AirPods 4

$179$165 at Amazon

The brand new Apple AirPods use personalized spatial audio and advanced noise-cancellation technology to create impressive sound quality. They’re also waterproof, making them a great gym or rainy day companion.

Apple AirPods Pro (2nd Generation)

$249$154 at Amazon

These Apple AirPods Pro are always a top-seller during Black Friday, and it looks like this year won’t be any different. Grab them fast before they fly off of online shelves.

Apple AirTag 4-Pack

$99$73 at Amazon

Apple AirTags are beyond useful, so pick up this multipack to share the wealth with loved ones this holiday season. They can help keep track of personal belongings on the go, including luggage, keychains, and even pet collars.

More Amazon Black Friday Apple Deals

People / Rachel Marek

Best Amazon Black Friday Vacuum Deals

A quality vacuum is a worthy investment — luckily, you don’t have to spend a ton to grab an efficient gadget during Amazon’s Black Friday sale. There are discounts galore on all sorts of models, including cordless stick vacuums, upright gadgets, robots, and handheld devices that are great for tight spaces. Best of all, you can save on some PEOPLE Tested favorites.

Shark Navigator Deluxe Upright Vacuum Cleaner

$200$140 at Amazon

PEOPLE’s number-one upright vacuumis incredibly powerful on both carpet and hard floors. Our testers noted that it easily picked up all sorts of debris, including pet hair and crumbs.

Dyson V8 Cordless Vacuum Cleaner

$470$300 at Amazon

For something sleeker, try this cordless Dyson vacuum that weighs less than 6 pounds. It works on all floor types, and even converts into a handheld for above-ground messes on furniture, car seats, and more.

iRobot Roomba Q0120 Robot Vacuum Cleaner

$250$149 at Amazon

Or go completely hands-free with this Roomba robot vacuum that can navigate your house all on its own — avoiding furniture and ledges in the process.

More Amazon Black Friday Vacuum Deals

Best Amazon Black Friday Home Deals

Beckham Hotel Collection Bed Pillows

$80$47 at Amazon

Even side- and stomach-sleepers rave about these top-rated pillows that have a plush yet resilient down alternative filling that maintains its shape.

Yankee Candle Balsam and Cedar Scented Candle

$31$15 at Amazon

Fake trees are convenient and cost effective, but it’s hard to give up the scent of a real one. Luckily, this balsam and cedar-scented candle can waft seasonal scents into your home all December long.

Bissell Little Green Carpet and Upholstery Cleaner

$124$81 at Amazon

The Bissell carpet cleaner uses both suction power and scrubbing technologies to banish stains from all sorts of upholstery.

More Amazon Black Friday Home Deals

People / Will Dickey

Best Amazon Black Friday Kitchen Deals

At-home chefs won’t want to miss out on Amazon’s Black Friday kitchen deals. Swap dinky cookware for aPEOPLE-approvedand customer-lovedcast iron skilletfor searing, sauteing, and beyond, or try a durableDutch oven from Le Creusetthat can do it all in the kitchen. For a more affordable option, try thisversion from Lodgethat’s “very practical for making family meals in one pot,”according to one reviewer.

Le Creuset Enamel Cast Iron Dutch Oven

$460$375 at Amazon

This Dutch oven doubles as durable cookware and gorgeous serveware. You can whip up hearty fall meals like stews, soups, and braises on the stovetop or in the oven, then plop it directly on your table to let your guests ogle at its beauty.

Nespresso Vertuo Next Coffee Espresso Maker

$179$125 at Amazon

This Nespresso coffee maker “makes a better cup than the best barista,”according to one five-star reviewer.

Ninja AF101 Air Fryer

$90$70 at Amazon

If cooking isn’t your forte, this best-selling air fryer is a must. Not only does it crisp up food without a vat of boiling oil, but it can also roast, dehydrate, and reheat meals in a pinch.

More Amazon Black Friday Kitchen Deals

Best Amazon Black Friday Tech Deals

In addition to Apple tech, we rounded up discounted devices from Bose, Marshall, HP, and (of course) Amazon. ThisMarshall speakerhas a charmingly retro look that doesn’t sacrifice sound quality; we think it would make a great gift this holiday season. Or grab a trusty gadget for yourself, like thisRing security camerathat you can use to watch pets while you’re away, or to monitor traffic at your front door.

$450$280 at Amazon

Kindle Paperwhite

$160$130 at Amazon

The Kindle Paperwhite combines the lightweight convenience of a tablet with the glare-free readability of a real book.

Bose QuietComfort Headphones

$349$199 at Amazon

“The sound is beyond amazing” on these over-ear headphones,according to one reviewer. Not only are they noise-canceling, but they also have an impressive battery life of up to 24 hours.

Amazon Smart Plug

$25$13 at Amazon

Looking for a more affordable gadget? This nifty smart plug lets you turn off lights and control other devices right from your phone.

More Amazon Black Friday Tech Deals

Best Amazon Black Friday Clothing Deals

Refresh your wardrobe with seasonal styles and all-year staples. Droves of Amazon customers are picking up comfy clothes, and we spotted unbeatable deals on sweatshirts, leggings, and boots for your lineup. You can even get a toastydown parkaahead of the winter weather. Plus, there are plenty of accessory deals, including tote bags from Coach and Vera Bradley.

Hanes Ecosmart Fleece Sweatshirt

$18$12 at Amazon

Loungewear is an essential part of any winter wardrobe, and this fleece sweatshirt will be a welcome addition to your collection.

Levi’s 501 Original Fit Jeans

$80$42 at Amazon

Speaking of essentials, a quality pair of jeans will be an everyday staple year-round. These Levi’s 501 jeans have the brand’s iconic style with a straight-leg silhouette and a mid-rise waist that falls between being too high and too low.

Coach Taylor Tote Bag

$375$228 at Amazon

A-listers likeKatie HolmesandJennifer Lawrencealways carry roomy totes, and now you can hop on the practical trend while there’s a designer deal on this leather Coach bag.

Samsonite Freeform Hardside Carry-On Suitcase

$230$139 at Amazon

We crowned this Samsonite suitcase the winner in our trial of the best carry-on luggage. It’s easy to maneuver, protective, and expandable, making it especially great for over-packers, according to our editors.

More Amazon Black Friday Clothing Deals

Best Amazon Black Friday Beauty Deals

There’s no shortage of beauty deals to peruse today: Score a rare discount on theDyson Airwrap, a multifunctional hair tool that dries and styles hair at once, as well as thisLaneige lip balmthat has a lighter yet equally hydrating formula as thetop-selling mask. We also rounded up best-sellers like this richCeraVe night creamthat’s great for dry skin in the winter, along with thisnourishing facial serumthat more than 70,000 shoppers just bought.

Crest 3D Whitestrips Teeth Whitening Kit

$46$28 at Amazon

At-home teeth whitening treatments are far more convenient than a trip to the dentist — and these Crest Whitestrips are way more affordable, too. The Professional strips work within 45 minutes, while the Express strips work more intensely in an hour.One even reviewer ravedthat they lifted “years of coffee stains” from their teeth.

Laneige Lip Sleeping Mask

$24$19 at Amazon

Give your lips a boost of hydration and thorough nourishment, all while you sleep. That means you can wake up to a supple pout each day and beat the winter dryness.

Maybelline New York Sky High Mascara

$13$10 at Amazon

This Maybelline mascara is a certified drugstore darling. More than 77,000 customers have given it a perfect rating, with many noting its ability to add length, volume, and definition to lashes with just one coat.

Philips Sonicare 4100 Electric Toothbrush

$50$30 at Amazon

If your teeth aren’t feeling squeaky clean after you brush, then it may be time for a new toothbrush. This Philips Sonicare model is afavorite on the PEOPLE Shopping team; it’s equipped with two speeds and a handy two-minute timer sensor.

More Amazon Black Friday Beauty Deals

Best Amazon Black Friday Holiday Gift Deals

For many of us, Black Friday is the kickoff to holiday shopping. This year, you can save on popular gift picks; some of our personal favorites include anOprah-approved jewelry boxand a super discountedDNA testing kit. And if you want to splurge a bit more on a loved one, we recommend these super softCozy Earth pajamasand this top-sellingLancôme perfume.

Cozy Earth Long-Sleeve Pajamas Set

$195$125 at Amazon

Oprah once namedthese Cozy Earth pajamas a favorite, and we think they’d make an excellent gift this year, too. They’re made from a buttery soft, breathable, and cooling bamboo fabric blend that’s hot sleeper-approved.

Benevolence LA Velvet Jewelry Box

$25$19 at Amazon

This nifty jewelry box isanother favorite of Oprah’s. Its compact size is great for travel or at-home organizing, since it has slots for necklaces, bracelets, rings, and earrings to sit without getting tangled.

Lego Christmas Tree Building Set

$44$31 at Amazon

Interior designersNate BerkusandJeremiah Brentincluded this Lego Christmas tree in theirholiday gift guidefor the brand. It’s a fun, interactive set that can be built in two different sizes, then used as decor once it’s complete.

Ana Luisa Frida Pearl Huggie Hoop Earrings

$65$48 at Amazon

High-quality jewelry doesn’t have to be expensive — just take it from me. I’m a huge fan of Ana Luisa’s durable, water-resistant jewelry. I originally had these small pearl earrings on my holiday wish list, but I’m adding them to my cart today while they’re marked down (because I’m impatient!).

More Amazon Black Friday Holiday Gift Deals

People / Jhett Thompson

Best Amazon Black Friday Deals Under $25

Finally, don’t miss the assortment of under-$25 Black Friday deals happening at Amazon. Save big on thisBedsure fleece blanketthat can be a gift for a loved one or a treat for yourself this winter, as well as thisfall-themed Yankee Candle. Or grab year-round staples like thisplush bath towel setand thistouchless thermometerthat’s great to have on hand during flu season.

Bedsure Fleece Throw Blanket

$25$22 at Amazon

There’s nothing like curling up under a cozy blanket on a cold winter morning, especially when it’s as fluffy as this Bedsure style.

Yankee Candle Spiced Pumpkin Scented Candle

Add some seasonal ambiance to your home with this pumpkin spice-scented candle that can burn for up to 150 hours, according to the brand.

Owala FreeSip Stainless Steel Tumbler with Straw

$28$24 at Amazon

I picked up this Owala water bottle while it was on sale during Prime Day and have used it almost every day since. It keeps my water ice-cold all day long, and it has a closed-cap design and a comfortable handle that’s great for commuting.

More Amazon Black Friday Deals Under $25

Amazon’s Black Friday saleis bursting with must-see deals this year. Act fast to shop our picks before discounts disappear.

Apple AirPods Max Headphones

$549$399 at Amazon

Dyson Airwrap

$600$500 at Amazon

Lodge Pre-Seasoned Cast Iron Skillet

$34$20 at Amazon

Laneige Lip Glowy Balm

$19$15 at Amazon

$50$22 at Amazon

Levoit Core 300 HEPA Air Purifier

$100$79 at Amazon

Orolay Thickened Down Jacket

$150$83 at Amazon

The Gym People High-Waisted Leggings

$30$19 at Amazon

Apple iPad Air (11-Inch)

$599$499 at Amazon

Ninja Creami Ice Cream Maker

$230$180 at Amazon

When is Amazon’s Black Friday sale?

Amazon’s Black Friday began yesterday on Thanksgiving, but the site dropped even more deals today, November 29.

What are the best Black Friday deals to shop at Amazon?

Amazon’s Black Friday sale includes impressive discounts on tons of highly coveted items, including Apple AirPods, Dyson vacuums, Coach bags, and Lego sets. Black Friday deals are subject to change throughout the day and may differ from Cyber Monday sales.

How long do Amazon’s Black Friday deals last?

Amazon’s Black Friday deals will run until 11:59 p.m. PT on Friday, November 29. We also expect the site to drop more discounts throughout Cyber Weekend, with deals officially ending at midnight PT on Cyber Monday, December 2.

Are Amazon Black Friday deals just for Amazon Prime members?

Everyone can shop Amazon’s assortment of Black Friday deals today. Amazon Prime members have the opportunity to score exclusive discounts and save even more on select items featured in theJust for Prime section. If you’re not yet a subscriber,sign up for a 30-day free trial of Primeto access the hidden deals, along with perks like Prime Video and Try Before You Buy.

Why trust PEOPLE?

The shopping experts at PEOPLE find the best products in every department at Amazon, Walmart, Target, and other major retailers every week. We compiled these product picks based onPEOPLE’s own Tested feedback, which come from real-life trials of vacuums, cookware, luggage, beauty products, and so much more. We also considered the feedback of Amazon shoppers and PEOPLE readers alike, and researched prices and discounts to compile the best possible offers.

Clara McMahonis an Amazon shopping expert that finds the best deals across the site each week. In her three years as a shopping writer, she has worked numerous shopping events, including Amazon Prime Day and Black Friday, to find the absolute best sales in every department, including home, tech, fashion, beauty, and travel.

See More from PEOPLE ShoppingWayfair’s Coastal-Inspired Furniture Storefront Has Pieces to Revamp Your Patio for Spring — Up to 60% OffThe 50 Best Amazon Deals Happening This St. Patrick’s Day Weekend — Starting at $7Katie Holmes Can’t Stop Wearing Wide-Leg Jeans — Copy Her Latest Look from $30

See More from PEOPLE Shopping

Wayfair’s Coastal-Inspired Furniture Storefront Has Pieces to Revamp Your Patio for Spring — Up to 60% OffThe 50 Best Amazon Deals Happening This St. Patrick’s Day Weekend — Starting at $7Katie Holmes Can’t Stop Wearing Wide-Leg Jeans — Copy Her Latest Look from $30

Wayfair’s Coastal-Inspired Furniture Storefront Has Pieces to Revamp Your Patio for Spring — Up to 60% Off

The 50 Best Amazon Deals Happening This St. Patrick’s Day Weekend — Starting at $7

Katie Holmes Can’t Stop Wearing Wide-Leg Jeans — Copy Her Latest Look from $30

source: people.com