Harrison Ford in a Kilt! The Star Visits Scotland for Glenmorangie Whisky's New Campaign: 'I Thought [It] Looked Quite Good on Me'

Mar. 15, 2025

Harrison Ford in Glenmorangie whisky ad.Photo:Lachlan Bailey/Glenmorangie Whisky

Lachlan Bailey/Glenmorangie Whisky

Harrison Fordis having fun in Scotland!

On Tuesday, Jan. 28, Glenmorangie revealed a new campaign for its single malt Scotch whisky, in which the actor, 82, travels to the beautiful country and embraces its culture – including wearing a kilt.

Harrison Ford in Glenmorangie ad.Lachlan Bailey/Glenmorangie Whisky

As of now, six episodes are available to view on the brand’sYouTubeandwebsite, with the rest releasing throughout the year.

He then does exactly that as he pulls out a piece of paper that details the concept of the ad. “Harrison Ford,” he reads, “Top of the mountain. Bagpipe players. Never in a million years.” He crumbles the paper and tosses it in the fire.

Joel Edgerton and Harrison Ford behind-the-scenes of Glenmorangie ad.Lachlan Bailey/Glenmorangie Whisky

“I loved working with the team at the Distillery — they were all great,” Ford said in a statement. “The whole process of filming was full of unanticipated joys: little unexpected moments. It’s a tribute to Glenmorangie’s sensibilities that they let us be less than totally serious. I think what Joel has produced has a certain charm to it, because it’s unpretentious and just amusing.”

A press release states that the campaign, filmed in the northeast Highlands of Scotland, “captures the natural beauty of the local area: from the historic distillery in Tain where Glenmorangie has been created for over 180 years, to the storied 19th century Ardross Castle, and the dramatic landscapes surrounding Loch Glass.”

Caspar MacRae, president and CEO of Glenmorangie, called Ford “the real deal.” He noted that the actor is “a true global icon” and “genuine whisky lover,” which made him perfect for the gig.“It was a dream come true to collaborate on this campaign, and welcome him to our home in the Highlands to discover more about Glenmorangie,” MacRae added. “He is someone who has honed his craft over decades, which gives him a real appreciation for the dedication and skill of our distillery team. Like us, he’s not afraid to laugh at himself – and I think Joel has perfectly captured his authentic warmth, alongside his roguish sense of humor.”

Glenmorangie whisky.Lachlan Bailey/Glenmorangie Whisky

Edgerton, meanwhile, offered his perspective on the campaign, stating that he was able to “subvert the seriousness that often goes into an advertising campaign and have fun with that.”

The alcoholic brand carries a variety of whisky offerings, in addition to the signature product. Others includeGlenmorangie A Tale of Ice Cream, which features the single malt whisky combined with another whisky that’s finished in high-vanillin casks for a vanilla flavor, andGlenmorangie Triple Cask Reserve, for a spicy beverage that’s developed in bourbon, charred oak and rye casks.

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But as for the aesthetics, Ford spoke withGQabout rocking the Scottish wear. “The kilt, I thought, looked quite good on me,” he said. “It hits a nice point above the knee and I was quite comfortable in it.”

The actor added, “My job was, however, was not just to wear it but to act about it — I pretended to be apprehensive, when in fact I felt completely secure.”

Ford went on to share his love for whisky and, now, Glenmorangie.

He said, “I had spent my entire adult life drinking it without knowing a hell of a lot about it. But the whisky maker, Dr. Bill, took me under his wing and gave me a rather valuable instruction in the crafts and the standards and the different varieties of single malt scotch whisky, the history of the distillery, the history of the product. I enjoyed learning about it and I enjoyed drinking it.”

source: people.com