What Is a 'Labia Puff'?

Mar. 15, 2025

(Left:) Stock image of a doctor with a syringe; (Right:) A woman wears a bikini.Photo:Cavan Images/Getty; Inti St Clair/Getty

Doctor with gloved hands holding a syringe; Mature woman wearing a bikini with a cover up on top at the beach.

Cavan Images/Getty; Inti St Clair/Getty

A trendycosmetic surgery procedurepromises to give women a more youthful look — on their vulvas.Called a ‘Labia Puff’, the procedure injectsfillersor fat into the labia majora, the outer lips of a woman’s genitals, to give it a fuller look. As Dr. Karen Leong, a plastic surgeon who offers the procedureexplains, “a ‘labia puff’ can give you a younger, more rejuvenated-looking vulva. As collagen production slows down with age, it is possible for sagging and wrinkles to appear on our bodies, including the vulva area.”But “while older women often want rejuvenation after childbirth or menopause,"  plastic surgeonDr. Ira SavetskytoldThe New York Post, younger women “who have lost weight” are seeking the procedure as well, looking for “volume restoration."“Some women feel that this change makes the area look aged or less aesthetically pleasing,” Savetsky added.Thesefillerscan carry a price tag of up to $5,000. But plastic surgeonDr. Bianca Molinatold theNYP, the procedure is “super hot right now.”Stock image of a doctor holding a tray of syringes.GettyReddit’s r/Menopause community sounded off on the procedure, with oneRedditorsaying, “I am on my 2nd UTI in six months and the whole mess down there is on fire. I cannot begin to think what filler in the flaps would feel like.”“Normal aging will deflate the labia a little …  IT’S OK! No one cares,” wrote anotherRedditor. “The idea that women think they need filler to make their labia look better is ridiculous and a very sad statement about our culture.”But anotherRedditorsaid that it’s not about the appearance of your labia, but about physical comfort: “Things like sitting, walking, and sex were very painful. The filler made everything much better, and I do not have pain any longer. I think it’s a viable treatment for people who have similar issues.”And as one Redditorpointed out, that the criticism is misogynistic: “Not sure why ppl are clutching their pearls over this when these micro [erectile dysfunction] guys out here jacking up their Johnsons with fillers for years. So sexist IMO.”Never miss a story — sign up forPEOPLE’s free daily newsletterto stay up-to-date on the best of what PEOPLE has to offer, from celebrity news to compelling human interest stories.

A trendycosmetic surgery procedurepromises to give women a more youthful look — on their vulvas.

Called a ‘Labia Puff’, the procedure injectsfillersor fat into the labia majora, the outer lips of a woman’s genitals, to give it a fuller look. As Dr. Karen Leong, a plastic surgeon who offers the procedureexplains, “a ‘labia puff’ can give you a younger, more rejuvenated-looking vulva. As collagen production slows down with age, it is possible for sagging and wrinkles to appear on our bodies, including the vulva area.”

But “while older women often want rejuvenation after childbirth or menopause,”  plastic surgeonDr. Ira SavetskytoldThe New York Post, younger women “who have lost weight” are seeking the procedure as well, looking for “volume restoration.”

“Some women feel that this change makes the area look aged or less aesthetically pleasing,” Savetsky added.

Thesefillerscan carry a price tag of up to $5,000. But plastic surgeonDr. Bianca Molinatold theNYP, the procedure is “super hot right now.”

Stock image of a doctor holding a tray of syringes.Getty

A person holds a metal sterile tray in their hands and three syringes rest on the tray, loaded and without caps.

Getty

Reddit’s r/Menopause community sounded off on the procedure, with oneRedditorsaying, “I am on my 2nd UTI in six months and the whole mess down there is on fire. I cannot begin to think what filler in the flaps would feel like.”

“Normal aging will deflate the labia a little …  IT’S OK! No one cares,” wrote anotherRedditor. “The idea that women think they need filler to make their labia look better is ridiculous and a very sad statement about our culture.”

But anotherRedditorsaid that it’s not about the appearance of your labia, but about physical comfort: “Things like sitting, walking, and sex were very painful. The filler made everything much better, and I do not have pain any longer. I think it’s a viable treatment for people who have similar issues.”

And as one Redditorpointed out, that the criticism is misogynistic: “Not sure why ppl are clutching their pearls over this when these micro [erectile dysfunction] guys out here jacking up their Johnsons with fillers for years. So sexist IMO.”

Never miss a story — sign up forPEOPLE’s free daily newsletterto stay up-to-date on the best of what PEOPLE has to offer, from celebrity news to compelling human interest stories.

source: people.com